2021 Well Grounded Board
The entry into 2021 has marked a period of reflection and planning for Well Grounded. Despite the pandemic, the show has rolled on, with ambitious plans to continue growing the team, the quantity of services offered, and most importantly, the number of people trained and supported by the organisation. This year we will support over 200 people into work, our biggest target yet.
Key to this growth is the support of amazing people across the coffee industry and beyond. And on that note, it is time to announce the diverse range of talent that has joined our board as non-executive directors to aid, advise, and challenge Well Grounded in 2021. Firstly, we have our longest serving – and chair of the board – non-executive director, Lindsey.
Before becoming the Managing Director of Street League, Lindsey co-founded the Homeless Football association, and has worked with a handful of other not-for-profits including recently becoming Vice Chair for social enterprise DataKind. Her experience in the third sector is unmatched and her dedication and commitment to Well Grounded is hugely valued.
Favourite coffee: black filter.
As a graduate of Well Grounded herself, Rasha’s knowledge of the organisation and the programmes we run is inherent. With coffee experience garnered over multiple countries including Rwanda and Italy, and a Master’s degree in Economics and Coffee Sciences, there is no doubting Rasha’s extensive coffee knowledge. Empowering women from her native country, Yemen, and working with the Ministry of Human Rights complete her unique and impressive CV.
Favourite coffee: black filter.
Marta’s journey to becoming the Managing Director of the hottest bakery chain in London, GAIL’s, started over 15 years ago when she started her career in hospitality. Her plethora of experience gives her an unrivalled knowledge of growth within the hospitality sector. Leading empowered teams and helping people to achieve their goals motivated Marta to bring her knowledge to the Well Grounded table.
Favourite coffee: GAIL’s filter
Yvonne is an award winning leader of social value impact and sustainability. As the Managing Director of Curado, and with well over 20 years of multi-sector experience, she is committed to driving growth in businesses that matter.
Favourite coffee: latte (when she isn’t drinking tea).
A long and successful career in private equity fundraising has led Andrew to turn his skillset to focus on investing into companies with the intent to contribute to measurable positive social or environmental impact. His resumé is crammed full of amazing successes, the knowledge behind which we are very excited to see impacting Well Grounded’s growth.
Favourite coffee: anything strong and black.
Sara has well over a decade’s worth of experience in Strategic Brand Marketing, and as the Head of Brand at Coco Di Mama she is well and truly a native to the Coffee Industry. Her corporate experience in coffee, along with her work in social enterprise and youth unemployment makes Sara a perfect fit for the Well Grounded family.
Favourite coffee: Oat long black
Diversity is a core value of Well Grounded, and we’re confident that these 6 Non-Executive Directors will each bring something uniquely valuable to the table, their huge range of life experiences, professional successes, and specific outlooks will strengthen our dynamic team.
Here’s to an exciting 2021!